After relaunching its office in April 2018, with European Union financial assistance, EISA Mali identified five Civil Society Organisations it could support that would be able to focus on developing and implementing a voter awareness strategy during the electoral processes around the presidential elections conducted in late July 2018.
In partnership with the five identified CSOs EISA Mali developed a voter awareness strategy focusing on the two rounds of the presidential election. In addition, partners have established a co-ordination hub under EISA's guidance and oversight. This co-ordination and the strategy to be implemented were established in May and June.
The voter awareness strategy developed and implemented included putting in place of a web site, Facebook, YouTube and twitter awareness campaign, voter awareness stands in public places such as markets, taxi ranks to sensitise the public, as well as caravans (road shows).